Thursday, November 26, 2015

Loyalist PR students engage in mock disaster

Loyalist PR students engaged in an on-campus mock disaster today, testing their crisis management skills and engaging them to their first news conference.
Congrats to everyone on a great day of learning (and laughs). Hope you all enjoy a well-deserved weekend! 

Wednesday, November 25, 2015

Laughter yoga releases mid-semester stress

Each year at this time, Loyalist PR students engage in a fall stress management workshop to help release some of the stress resulting from the pressures of course work, social/family life and general issues. 

This year, Loyalist PR student Luisa Sorrentino, a certified Laughter Yoga instructor, guided us through a fun afternoon of laughs and stress release.

Laughter yoga is a practice involving voluntary laughter, and is based on the belief that voluntary laughter provides the same physiological and psychological benefits as spontaneous laughter. Laughter yoga is done in groups, with eye contact and playfulness between participants.

The fact that the laughter yoga workshop coincided with our class Halloween party made the afternoon all the more hilarious. 

Many thanks to Luisa, and to all our students who participated in this new (and somewhat unorthodox) experience. 

What a great way to relieve our mid-semester stress! 

Photo credits: Assad Sharifi 

Loyalist PR raises $10,000+ for United Way

It's been busy around here this month as we pay the mid-term mark. 

Recently, the Post-Graduate Public Relations students at Loyalist raised $10,243.85 at the 7th Annual Truckload Sale in support of the United Way of Quinte. 

In addition, students volunteered at the college's annual pancake breakfast in support of the United Way, helping to raise more than $1,300.

Congrats to our students on a job well done. Your enthusiasm and giving spirit will affect many local residents in the year to come.

Thanks, everyone! 

For the full article in The Intelligencer, please click here. 


Monday, November 09, 2015

Guest speakers add mojo to our Monday

Loyalist PR students welcomed two great speakers today who helped get our week off to a great start.

Maryjane Martin (left), past president of the Canadian Public Relations Society (CPRS) Toronto chapter offered students a big picture view of the public relations landscape.

With her many years experience working with the CPRS and for various notable clients, Maryjane offered us insight into global trends and business challenges facing the industry today.

Our afternoon speaker, Stacey Wickens (right), is an alumna of the Post-Graduate Public Relations Program at Loyalist College who is now employed as an Event Coordinator at The Lavin Agency in Toronto.

Stacey's presentation outlined her role as an event coordinator, and shared what it takes to be a compelling speaker. 

Thanks to both Maryjane and Stacey for spending the day with us -- we truly learned a lot!

Friday, November 06, 2015

Loyalist PR alumni panel informs and inspires

Our heartfelt thanks to the Loyalist PR grads who participated in yesterday's Alumni Panel here at Loyalist College.

The chance for current students to chat with past grads can be an eye-opening experience, providing wise counsel from those who know best what it takes to be successful in today's PR marketplace. 

We'd like to express our thanks to the following Loyalist PR grads: 

Alexander Smith, Account Coordinator - Environics (Toronto)

Devon Taylor, Communications & Development Coordinator - Military Family Resource Centre (Trenton)

Tracy Reid, Volunteer Management Coordinator - Canadian Cancer Society (Belleville)  

Tiffany Lobb, Communications Planner – AECOM (Toronto)

Troy Stewart, Product Content Associate Manager - Walmart Canada (Mississauga)  

Laura Voskamp, Communications Coordinator - Bay of Quinte Tourism (Belleville)

Chris Morris, Marketing Consultant – Morris Marketing & Communications (Kingston)

Kasey Pollard, Tourism Development Coordinator - Hastings County

Jenny Gilmer, Communications Coordinator, Ontario Highlands Tourism (Pembroke, ON)

We wish you all continued success in your future careers!