Friday, May 29, 2015

PR grad testimonial: Alex Sancton (2007/08)

"I knew that my undergrad degree alone would not get me far in the competitive field of international development. At Loyalist we applied that theory to hands-on, practical skills. 

Now I’m responsible for helping to provide compelling Canada-wide communications, so employees are more effectively informed and engaged to accomplish World Vision Canada’s goals, objectives and mission. 

I couldn’t be happier about where I am in my career and the opportunities I’ve been given to grow." 

~ Alex Sancton (PR 2008), Manager, Strategy and Internal Communications, World Vision (Toronto) 

Tuesday, May 26, 2015

Loyalist PR student wins national award

TORONTOMay 25, 2015 /CNW/ The Canadian Public Relations Society (CPRS) and CNW, a PR Newswire Company, are pleased to announce Katie Stewart as the 2015 CPRS/CNW Student Award of Excellence winner. Stewart will be acknowledged during the 2015 CPRS National Awards Gala on June 2 in Montreal, QC.
"I am beyond thrilled to accept this year's CPRS/CNW Student Award of Excellence. Public Relations is such a dynamic, exciting field that I am humbled to be recognized for my contributions to it thus far," said Stewart. "I can't wait to see what the future has in store for me!"
"On behalf of everyone at CNW, congratulations Katie!" said Nicole Guillot, President & CEO, CNW. "CNW is proud to support outstanding students like Katie as they transition into their communications and PR careers."
Stewart's nominator for the award, Kerry Ramsay, Professor and Coordinator, Post-Graduate Public Relations Program, Loyalist College, noted that Stewart is an active volunteer outside of the classroom and is well respected by her classmates.
"'Spirited' aptly describes Katie," said Ramsay. "With infectious energy and enthusiasm, Katie has the remarkable ability to make even the most daunting task seem manageable. Katie demonstrates the capacity to work cooperatively, maintaining a high degree of honesty and integrity."
Established jointly by CPRS and CNW, the award recognizes student excellence in the public relations and communications management field. Students must have been studying at an undergraduate, diploma or certificate level. Winners receive a certificate and $1,000 cash award from CNW. CPRS will provide Stewart with a complimentary CPRS Affiliate Membership. The Affiliate Membership is a new category designed specifically for new practitioners entering the profession following the completion of post-secondary public relations studies.
SOURCE Canadian Public Relations Society

Thursday, May 21, 2015

Loyalist PR grad Walks a Mile in Her Shoes

Congrats to Loyalist PR grad Alexander K Smith (2012/13), now an account coordinator at Environics Communications (Toronto) on his gleeful participation in today's Walk a Mile in Her Shoes Toronto

Walk a Mile in Her Shoes is an annual event where
men, women and their families walk a mile in red, high heeled shoes to raise awareness in their communities about the serious causes, effects and remediations of men's sexualized violence against women.
Alexander is pictured with another Environics team member above right. Great job, Alexander -- we're proud of you!

Tuesday, May 12, 2015

PR grad testimonial: Maggie Doucette (2013)

“The Post-Graduate Public Relations Program at Loyalist College gave me the interpersonal, technical, and strategic planning skills I needed to excel in a career in marketing and communications. The small class size and one-on-one teaching style gave me the confidence I needed to transition from a school environment into the workforce.” 

~ Maggie Doucette (PR 2013) 
Manager of Marketing & Communications, Ripley’s Aquarium of Canada (Toronto, ON)

Thursday, May 07, 2015

Grad Profile: Brigitte Frances (2013/14)

Today's Loyalist PR grad profile features Brigitte Frances (2013/14), the new Development Coordinator for the National Air Force Museum of Canada Foundation.

Prior to enrolling in the Post-Graduate Public Relations Program at Loyalist College, Brigitte completed a diploma in Addictions Worker and Counseling.

Loyalist PR: What made you decide to enrol in Post-Graduate Public Relations?

Brigitte Frances: It was my boyfriend who suggested I take public relations after he heard me critique a local event we had attended. I had no idea what public relations was, but I was compelled once I started doing research on PR professionals.

Loyalist PR: What are some of your duties as Development Coordinator at the National Air Force Museum of Canada Foundation?

Brigitte: My duties encompass a cross-section of everything in the program, from running day-to-day office duties and graphic design to maintaining and advancing current donor lists. Sourcing new streams of revenue is also a part of my job, along with helping to brand and market the Foundation as a stand-alone entity. I have the ability to start new fundraising projects from the ground up, and see them come to fruition.

Loyalist PR: How did Loyalist PR help prepare you for your current position?

Brigitte: It was the missing piece of my career, and gave me an understanding of the effect of communication. I was taught different perspectives of PR professional and that there is no cookie cutter version. 

Loyalist PR: Any highlights you'd like to share from your year in Loyalist PR?

Brigitte: Learning about fundraising and the not-for-profit sector really opened my eyes. I thought I knew what I wanted, but quickly realized that I had a lot to learn.

Loyalist PR: Any words of wisdom for this year's graduating students?

Brigitte: Listen twice as much as you speak -- and keep practicing your graphics skills. Learn as much as you can both inside and outside the classroom.

Loyalist PR: Thanks for your time, Brigitte -- all the best with your career!