Congratulations to Loyalist PR graduate Maggie Doucette (2012/13) on winning a Tourism Industry Association of Canada (TIAC) award this week.
Now the Manager of Marketing & Communications at Ripleys Aquarium in Toronto, Maggie was recognized for her social media campaign work surrounding the opening of the city's newest tourist attraction in 2013.
We're proud of you, Maggie!
Thursday, November 27, 2014
Wednesday, November 26, 2014
Loyalist PR enjoyed a great day yesterday with guest speaker Toronto-based digital media guru Leona Hobbs, PLUS our first-ever jersey day and tailgate party!
Our learning sessions about digital media convergence and interactive marketing were balanced by a delicious potluck (tailgate-style of course) and general shenanigans.
Thanks to Leona for joining us -- and to the Loyalist PR crew for being so awesome!
Friday, November 14, 2014
Thanks to Loyalist PR grad Mike Masaro (2005/06) who returned to Loyalist College today to chat with public relations students about his career as Media Relations Manager for the Toronto Football Club (FC).
As a part of the Maple Leaf Sports & Entertainment (MLSE) brand, Mike had some great advice for students looking to break into the world of sports PR.
Thanks for making the trek from Toronto to spend some time with us this morning, Mike! We all learned a lot.
See you again soon!
Thursday, November 06, 2014
Monday, November 03, 2014
Loyalist PR students are actively involved with a number of community-based activities this month. Definitely never a dull moment...
Today we unloaded a transport truck filled with Procter & Gamble products donated for this Thursday's GIANT United Way Truckload Sale. (Toilet paper, anyone?)
Later in the afternoon, our social media team met with the Belleville Professional Firefighters Christmas Toy Drive.
We all left inspired, and ready to get the word out about this worthwhile cause. Stay tuned for details to follow!