Monday, January 24, 2011

Award-winning PR specialist visits Loyalist

Loyalist PR students and faculty would like to express their sincere gratitude to Diana Degan of Diana Degan & Associates for today's in-class presentation and case study.

Diana's company was named by IABC Toronto as the 2010 Independent-Small Agency of the Year -- the third year in a row she has claimed the honour.

Her firm's campaigns have received multiple awards for excellence, and she is a wonderful classroom presenter as well.

Now that we have her "secret formula" for success, we look forward to applying Diana's thoughtful life principles in our own careers.

Thanks for stopping by, Diana - it was great to see you again!

Wednesday, January 19, 2011

Slam poet delivers explosive writing workshop to Loyalist PR students

Loyalist PR students would like to thank Greg "Ritallin" Frankson for his amazing slam poetry workshop yesterday here at Loyalist College.

The workshop went hand-in-hand with our other recent creative and problem-solving workshops, and inspired us all to be "more ourselves and less afraid."

Thanks, Greg - peace.

Monday, January 17, 2011

Market researcher visits Loyalist PR

Big thanks to Quadra Research President Ellen Cooper who visited Loyalist PR students today to offer valuable insight on the qualitative research process.

With so many client projects in the works this semester, Ellen offered students many helpful hints and techniques for refining focus group research, among other approaches.

Thanks for your time, Ellen! We appreciate your ongoing support of the Post-Graduate Public Relations Program.

Tuesday, January 11, 2011

Free workshop series offers communication training to non-profit organizations

Now in its fifth year, "Can You Hear Us Now?" is a series of FREE community media workshops kicking off on Thursday, March 17th at Loyalist College in Belleville, Ontario.

Aimed at informing non-profit organizations in the greater Quinte area about the latest communications trends and tools, "Can You Hear Us Now?" has drawn hundreds of attendees over the years.

Today, the Post-Graduate Public Relations students at Loyalist announced they will present the following topics to community members in the month of March:

Thursday, March 17, 2011 (10 a.m. – 11 a.m.): “Getting Started: How to Create an Effective Communications Plan” (Room 1N1)

Thursday, March 17, 2011 (11 a.m. – noon): “What’s New with News Releases: How to Best Reach Your Partners in the Media” (Room 1N1)

Monday, March 21, 2011 (9 a.m. – 10 a.m.): “Citizen Journalism: How Today’s Social Media are Changing the Concept of Media Relations” (Room 1N1)

Monday, March 21, 2011 (10 a.m. – 11 a.m.): “You are Here: How to Put Geolocation Marketing to Work for Your Non-Profit Organization” (Room 1N1)

Monday, March 21, 2011 (11 a.m. – noon): “Virtual Fundraising: Tips for Holding a Successful Online Event" (Room 1N1)

Tuesday, March 22, 2011 (9 a.m. – 10 a.m.): “Corporate Sponsorship 101” (Room 1N1)

Tuesday, March 22, 2011 (10 a.m. – 11 a.m.): “Idea Exchange: How to Get Your Team to Work Creatively and Collaboratively” (Room 1N1)

Tuesday, March 22, 2011 (11 a.m. – noon): “Talk to Me: What’s New in the World of Online Networking” (Room 1N1)

To RSVP for your spot in the workshop series, call Professor Kerry Ramsay at (613) 969-1913, ext. 2127 or e-mail

Space is limited, so reserve your spot today!

Monday, January 03, 2011

It's 2011 - time to DIVE in!

"Plunge into the sublime seas, dive deep and swim far." ~ Ralph Waldo Emerson