Monday, January 17, 2011

Market researcher visits Loyalist PR

Big thanks to Quadra Research President Ellen Cooper who visited Loyalist PR students today to offer valuable insight on the qualitative research process.

With so many client projects in the works this semester, Ellen offered students many helpful hints and techniques for refining focus group research, among other approaches.

Thanks for your time, Ellen! We appreciate your ongoing support of the Post-Graduate Public Relations Program.

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