Sustainable Social Media Ecosystems

This week I had the chance to attend a great IABC Toronto workshop addressing the topic of “How to Achieve a Sustainable Social Media Ecosystem.”

Along with some of my Loyalist PR colleagues (and many others), I had the chance to learn more about integrating current communications tools in a variety of social networking platforms, along with a number of case studies involving blogging, Facebook and Twitter.

Panelists for the evening included Evelyn So, Founder and President of Noesium Consulting Inc., Jeffrey Veffer, Partner with Brandsential and Peter Flaschner, Founder and Creative Director of The Blog Studio.

Thanks to IABC Toronto (along with Chapter President Leslie Hetherington) for putting on this wonderful event addressing such a timely topic.