A taste of del.icio.us

This just in: LoyalistPR now has its own collection of online favourites at our new del.icio.us web link.

So what is del.icio.us exactly? Simply put, it’s a social bookmarking web site that allows users to keep links to their favourite articles, blogs and virtually anything else on the Internet. The tool also allows you to share your favourite links with people you know or the greater del.icio.us community.

Now before I go any further here, let me emphasize that I’m not a great promoter of technology for technology’s sake. Case in point: I have yet to muster up the energy to transform my sweet self into a Second Life avatar, for instance.

But when an online tool as straightforward and user-friendly as this one comes along, I just have to give it a try.

The immediate value I see in del.icio.us for my post-graduate public relations students is easy access to focused PR research, agencies, associations, professional network opportunities and case studies.

del.icio.us also includes a search engine so students can comb the resources highlighted on the site for the topics and questions that interest them most.

Since the bookmarks are saved to the web, they can be accessed from any computer in the world, not just the originator’s browser.

What’s more, as Loyalist PR students discover additional links they feel will benefit the entire group, they can add them to our shared Loyalist PR del.icio.us site.

After an initial taste test of del.icio.us, I have to say: yum!